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Who is The Informationist?

Every week, decisions get made in rooms most people never see. A Fed meeting, a Treasury refunding, a central bank quietly changing course, a crack forming in private credit. They move markets, and they move your wealth, well before any of it reaches the headlines.

And the official story of how all this works leaves out the important part. You’re taught the tidy version, the one where the money supply grows forever and nobody quite seems to pay for it. The real machinery works differently, and someone always pays. Almost none of that is taught in a classroom, not in school, and not even in business school.

The Informationist takes you inside those rooms. Every week I work through the handful of things that actually matter, what’s happening, why it matters, and how I’m reading it, in plain English and in the time it takes to have a coffee. I won’t tell you what to buy. I’ll show you how to think about it, so the decisions you make are your own and better informed.

I’m James Lavish. I’m a CFA, and I’ve spent thirty years inside markets, from the floor of the New York Stock Exchange to running money at hedge funds. Today I co-manage a Bitcoin-focused fund and sit on the board of a public Bitcoin treasury company (NASDAQ: ASST).

What you get

  • The Sunday deep dive. One subject that matters, taken apart with real data and a custom visual, every Sunday morning.

  • The Informationist Radar. My read on the week ahead, every Monday morning before the open: the setup I’m watching and the signal underneath the headlines.

  • The Informationist Library. The issues that matter most, sorted into rooms, with the full 220+ issue archive behind them.

  • The community. Subscriber-only chat with me and a serious comment section.

Premium is $300 a year for everything above.

The Informationist Institutional is $1,800 a year and sits at the top, built for professional allocators and serious investors. It includes everything in Premium, plus my quarterly Informationist Institutional letter, a comprehensive research read on how the debt-based monetary system really works and where it sends capital, written for RIAs, family offices, and funds. You also get a seat at the quarterly Roundtable, a live 75-minute session with me built around your questions in real time, and the private Roundtable community where the conversation continues between sessions.

Free readers get the Sunday preview each week, a look at the Radar every Monday, and the occasional issue in full.

Whatever rate you join at is the rate you keep, for as long as you stay. The price rises now and then as the newsletter grows. Yours won’t.

What readers say

“Of all the information I get, The Informationist is the easiest and most digestible read of complicated financial topics I have seen. Lyn Alden is right up there too. But for a focused read of a single topic, I have found this newsletter the best.” —Julie Ticsay

“He has educated me about money and finance more than any educational institution or news outlet ever could. I forward the letter to 3 people every week, one of which is my 77-year-old father who thinks it’s excellent.” — Connor Parker

“I believe that you are one of a few analysts that understands both bitcoin and macro at the highest level.” — Peter Flanagan

“This is why I’m a subscriber. To get educated on complexities I’d never understand without this kind of straightforward explanation. I look forward to it every Sunday.” — Captain Pompano

The next issue lands Sunday morning. Join us inside.


Disclosure: I hold personal and fund positions in Bitcoin and Bitcoin-related companies, including Strive (NASDAQ: ASST), some of which I write about. The Informationist is educational and reflects my own opinions. It isn't investment advice.

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